Swedish home furnishings retailer on Friday announced the launch of its mobile shopping app and e-commerce offer in three cities of Gujarat – Ahmedabad, Surat, and Vadodara. Now customers of three cities can buy IKEA products using the app or order online via the brand website offering nearly 8,000 products, said a statement.
Last month, IKEA had launched a shopping app in India, expanding its omnichannel approach in the country.